In Beyond Entrepreneurship 2.0, which the Bridge team is currently reading, the author Jim Collins confesses that he missed a key ingredient 25 years ago when he wrote the first edition. He states that he now realizes the most important part of achieving a great company is: getting the right people 'on the bus.’ I agree. Fourteen and a half years ago (long before I opened this book), I was lucky enough to pick up the right ‘passenger:' Moshe replied to my job posting (...
Read More
We launched a new version of Bridge Store in April of 2019. Since that release, we've added hundreds of new features. An easy way to see the evolution of Bridge from 1.0 to 2.0 and beyond is via a side-by-side comparison.
Shown here is the Bridge Store for Shulan's:
General public shopper viewing the Bulova home page.
General public shopper viewing the Bulova Precisionist Collection home page.
General public shopper viewing the Bulova Precisionist Black and Rose
Bridge now displays brand logos more prominently and in more locations.
A. Registry Pages
In the old Bridge 1.0,a customer would browse to a bride's registry, see a champagne flute, and there would not be a Waterford logo by the product. This shopper would likely not know the item was a Waterford item, and therefore not know the history and quality of the item. In 2.0, Bridge displays the Waterford logo below each item so the customer now immediately sees the Waterford logo and recognize the...
Read More
Thursday, June 20, 2019
Thursday, June 20, 2019
Location: Dallas Market Center
You're Invited...
Join us to learn the 7 secrets to growing your gift registry business.
Why Attend? • Sell 13% more ~ Retailers offering a gift registry service report selling more. • Two million weddings will occur in the U.S this year. • The average gift ...
Read More
Your Bridge 2.0 update is complete. Your site now offers a smoother, cleaner experience for customers--and you.
Your upgrade to 2.0 software is free and automatic--you do not need to take any steps. This free upgrade is especially valuable because a new retail website costs $11,000 - $29,000 on average to setup. (Source: Atlantic Business Technologies.)
1. You will wish to learn what is new in 2.0.
I will be sharing a video about what is new in Bridge 2.0.
Your upgrade 2.0 software is free and automatic--you do not need to take any steps.
Your site will be down while the Bridge teams makes the switch from Bridge 1.0 to 2.0.
1. You will wish to learn what is new in 2.0. I will be sharing a video about what is new in Bridge 2.0.
2. You may also wish to tweak the appearance of your Bridge account. I will share a video about how to update your site's appearance.
Tomorrow our office will be open to take ...
Read More
March 29, 2019
March 29, 2019
Your new Bridge 2.0 software is almost here.
What's new in Bridge 2.0? Many things. For starters, your news is much more prominent in 2.0. Your Bridge account's home page shows news first and foremost.
What do you need to do? Add news to your Bridge account today.
Benefits to you: 1. Posting news is a free way to promote your products to 1,000s of shoppers. 2. Increase your Google ranking for free. Google ranks sites with current news higher.
Note: your products will look less desirable if old news ...
Read More
March 26, 2019
March 26, 2019
Great news: your Bridge is getting an upgrade in April. Our team has rebuilt the Bridge software from the ground up.
We're upgrading your business for free. This free upgrade is especially valuable because a new retail website costs $11,000 - $29,000 on average to setup. (Source: Atlantic Business Technologies.)